/* BEAM marketing - eggshell / kelly / charcoal */
*,
*::before,
*::after {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

:root {
  --bg: #F5EFE3;
  --green: #6BD83B;
  --green-hover: #3FA61B;
  --charcoal: #1A1A1A;
  --cream: #FAF6EB;
  --muted: rgba(26, 26, 26, 0.58);
  --line: rgba(26, 26, 26, 0.12);
  --radius: 14px;
  --max: 1040px;
  --font: Arial, Helvetica, sans-serif;
}

html {
  scroll-behavior: smooth;
}

body {
  font-family: var(--font);
  background: var(--bg);
  color: var(--charcoal);
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

a {
  color: inherit;
  text-decoration: none;
}

/* Bold labels + headings → all caps */
strong,
b,
h1,
h2,
h3,
.cta-headline {
  text-transform: uppercase;
}

/* Nav */
.nav {
  position: sticky;
  top: 0;
  z-index: 40;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  max-width: var(--max);
  margin: 0 auto;
  padding: 1rem 1.5rem;
  background: color-mix(in srgb, var(--bg) 88%, transparent);
  backdrop-filter: blur(10px);
  border-bottom: 1px solid transparent;
}

.logo {
  display: inline-flex;
  align-items: center;
  gap: 0.65rem;
}

.logo-icon {
  flex-shrink: 0;
  display: block;
}

.logo-word {
  font-size: 0.95rem;
  font-weight: 650;
  letter-spacing: 0.28em;
  text-indent: 0.28em;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 0.75rem;
}

.nav-link {
  font-size: 0.9rem;
  font-weight: 500;
  padding: 0.45rem 0.7rem;
  color: var(--muted);
  transition: color 150ms ease;
}

.nav-link:hover {
  color: var(--charcoal);
}

/* Buttons */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-family: inherit;
  font-size: 0.95rem;
  font-weight: 600;
  line-height: 1;
  border-radius: 999px;
  padding: 0.85rem 1.35rem;
  border: 1.5px solid transparent;
  cursor: pointer;
  transition: background-color 150ms ease, color 150ms ease, border-color 150ms ease, transform 150ms ease;
}

.btn:hover {
  transform: translateY(-1px);
}

.btn:active {
  transform: translateY(0);
}

.btn-primary {
  background: var(--green);
  color: #fff;
}

.btn-primary:hover {
  background: var(--green-hover);
}

.btn-quiet {
  background: transparent;
  color: var(--charcoal);
  border-color: var(--line);
}

.btn-quiet:hover {
  border-color: var(--charcoal);
}

.btn-sm {
  padding: 0.55rem 1rem;
  font-size: 0.875rem;
}

.btn-lg {
  padding: 1rem 1.75rem;
  font-size: 1rem;
}

/* Hero */
.hero {
  padding: 4.5rem 1.5rem 5rem;
}

.hero-kicker {
  display: inline-block;
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--green);
  margin-bottom: 0.85rem;
}

.hero-inner {
  max-width: var(--max);
  margin: 0 auto;
  text-align: center;
}

.hero h1 {
  font-size: clamp(2rem, 5vw, 3.25rem);
  font-weight: 650;
  letter-spacing: -0.02em;
  line-height: 1.12;
  max-width: 16ch;
  margin: 0 auto 1.25rem;
}

.hero-sub {
  font-size: clamp(1.05rem, 2vw, 1.2rem);
  color: var(--muted);
  max-width: 36rem;
  margin: 0 auto 2rem;
  line-height: 1.55;
}

.hero-ctas {
  display: flex;
  flex-wrap: wrap;
  gap: 0.75rem;
  justify-content: center;
}

/* Sections */
.section {
  padding: 4rem 1.5rem;
}

.section-inner {
  max-width: var(--max);
  margin: 0 auto;
}

.section h2 {
  font-size: clamp(1.55rem, 3.2vw, 2.15rem);
  font-weight: 700;
  letter-spacing: -0.025em;
  line-height: 1.2;
  text-align: center;
  margin-bottom: 0.75rem;
}

.section-lead {
  text-align: center;
  color: var(--muted);
  font-size: 1.05rem;
  margin-bottom: 2rem;
}

/* Problem chips */
.chips {
  display: flex;
  flex-wrap: wrap;
  gap: 0.65rem;
  justify-content: center;
  margin-top: 1.75rem;
}

.chip {
  display: inline-flex;
  align-items: center;
  padding: 0.55rem 1.05rem;
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: 999px;
  font-size: 0.9rem;
  font-weight: 600;
  letter-spacing: 0.01em;
}

.chips-audience .chip {
  background: transparent;
  border-color: rgba(76, 187, 23, 0.35);
}

/* How cards */
.cards {
  display: grid;
  gap: 1rem;
  margin-top: 2rem;
}

.cards-3 {
  grid-template-columns: repeat(3, 1fr);
}

.card {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 1.5rem 1.35rem;
}

.card-num {
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.08em;
  color: var(--green);
  margin-bottom: 0.85rem;
}

.card h3 {
  font-size: 1.15rem;
  font-weight: 700;
  margin-bottom: 0.4rem;
}

.card p {
  color: var(--muted);
  font-size: 0.95rem;
  line-height: 1.45;
}

/* Trust */
.trust-layout {
  display: grid;
  grid-template-columns: 1.15fr 1fr;
  gap: 2rem;
  align-items: center;
  margin-top: 2rem;
}

.secrets-diagram {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 1.25rem 1rem 1rem;
  text-align: center;
}

.secrets-diagram svg {
  width: 100%;
  max-width: 420px;
  height: auto;
  display: block;
  margin: 0 auto;
}

.diagram-caption {
  margin-top: 0.75rem;
  font-size: 0.85rem;
  color: var(--muted);
}

.trust-points {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 1rem;
}

.trust-points li {
  font-size: 0.98rem;
  color: var(--muted);
  padding-left: 1rem;
  border-left: 3px solid var(--green);
  line-height: 1.4;
}

.trust-points strong {
  display: block;
  color: var(--charcoal);
  font-weight: 650;
  margin-bottom: 0.15rem;
}

/* Compare */
.compare-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1rem;
  margin-top: 2rem;
}

.compare-col {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 1.5rem 1.25rem;
}

.compare-col h3 {
  font-size: 1.05rem;
  font-weight: 700;
  margin-bottom: 0.55rem;
}

.compare-col p {
  font-size: 0.95rem;
  color: var(--muted);
  line-height: 1.45;
}

.compare-col-beam {
  background: var(--charcoal);
  border-color: var(--charcoal);
  color: var(--bg);
}

.compare-col-beam h3 {
  color: var(--green);
}

.compare-col-beam p {
  color: rgba(245, 240, 225, 0.72);
}

/* Who + CTA */

/* Pricing */
.pricing-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.25rem;
  margin-top: 2rem;
  align-items: stretch;
}

.price-card {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 1.5rem 1.35rem 1.6rem;
  display: flex;
  flex-direction: column;
  gap: 0.85rem;
}

.price-card-featured {
  border-color: var(--green);
  box-shadow: 0 0 0 1px color-mix(in srgb, var(--green) 35%, transparent);
}

.price-badge {
  align-self: flex-start;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: #fff;
  background: var(--green);
  border-radius: 999px;
  padding: 0.28rem 0.65rem;
}

.price-card h3 {
  font-size: 1.05rem;
  font-weight: 700;
  letter-spacing: 0.06em;
}

.price {
  display: flex;
  align-items: baseline;
  gap: 0.25rem;
  flex-wrap: wrap;
}

.price-amount {
  font-size: clamp(1.75rem, 3vw, 2.25rem);
  font-weight: 700;
  letter-spacing: -0.02em;
  line-height: 1;
}

.price-period {
  font-size: 0.95rem;
  color: var(--muted);
  font-weight: 500;
}

.price-blurb {
  font-size: 0.95rem;
  color: var(--muted);
  line-height: 1.45;
}

.price-feats {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 0.45rem;
  margin: 0.25rem 0 0.5rem;
  flex: 1;
}

.price-feats li {
  font-size: 0.92rem;
  padding-left: 1.1rem;
  position: relative;
}

.price-feats li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.45em;
  width: 0.45rem;
  height: 0.45rem;
  border-radius: 50%;
  background: var(--green);
}

.price-mail {
  color: var(--charcoal);
  text-decoration: underline;
  text-underline-offset: 2px;
}

.price-card .btn {
  width: 100%;
  margin-top: auto;
}

@media (max-width: 860px) {
  .pricing-grid {
    grid-template-columns: 1fr;
  }
}

.who {
  padding-bottom: 5rem;
}

.who .section-inner {
  text-align: center;
}

.cta-headline {
  margin: 1.75rem auto 1.75rem;
  max-width: 18ch;
}

/* Footer */
.footer {
  border-top: 1px solid var(--line);
  padding: 1.5rem;
}

.footer-inner {
  max-width: var(--max);
  margin: 0 auto;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 0.75rem;
}

.footer-logo {
  font-size: 0.8rem;
  opacity: 0.7;
}

.footer-note {
  font-size: 0.85rem;
  color: var(--muted);
}

/* Motion */
.fade-up {
  opacity: 0;
  transform: translateY(14px);
  animation: fadeUp 400ms ease-out forwards;
}

@keyframes fadeUp {
  to {
    opacity: 1;
    transform: translateY(0);
  }
}

.fade-in {
  opacity: 0;
  transform: translateY(12px);
  transition: opacity 420ms ease-out, transform 420ms ease-out;
}

.fade-in.is-visible {
  opacity: 1;
  transform: translateY(0);
}

@media (prefers-reduced-motion: reduce) {
  .fade-up,
  .fade-in {
    opacity: 1;
    transform: none;
    animation: none;
    transition: none;
  }

  .btn:hover {
    transform: none;
  }

  html {
    scroll-behavior: auto;
  }
}

/* Responsive */
@media (max-width: 820px) {
  .cards-3,
  .compare-grid,
  .trust-layout {
    grid-template-columns: 1fr;
  }

  .hero {
    padding-top: 3rem;
  }

  .section {
    padding: 3rem 1.25rem;
  }
}

@media (max-width: 480px) {
  .nav {
    padding: 0.85rem 1rem;
  }

  .logo-word {
    letter-spacing: 0.22em;
    text-indent: 0.22em;
    font-size: 0.85rem;
  }

  .hero-ctas {
    flex-direction: column;
    align-items: stretch;
  }

  .btn {
    width: 100%;
  }

  .nav .btn {
    width: auto;
  }
}

/* Legal pages */
.legal {
  max-width: 42rem;
  margin: 0 auto;
  padding: 2.5rem 1.5rem 4rem;
}

.legal h1 {
  font-size: clamp(1.75rem, 3.5vw, 2.35rem);
  font-weight: 700;
  letter-spacing: -0.02em;
  line-height: 1.15;
  text-align: left;
  margin-bottom: 0.75rem;
}

.legal .legal-meta {
  font-size: 0.9rem;
  color: var(--muted);
  margin-bottom: 1.25rem;
}

.legal .disclaimer {
  background: var(--cream);
  border: 1px solid var(--line);
  border-left: 3px solid var(--green);
  border-radius: var(--radius);
  padding: 0.95rem 1.1rem;
  font-size: 0.92rem;
  color: var(--muted);
  line-height: 1.5;
  margin-bottom: 2rem;
}

.legal h2 {
  font-size: 1.05rem;
  font-weight: 700;
  letter-spacing: -0.01em;
  line-height: 1.3;
  text-align: left;
  margin: 2rem 0 0.65rem;
}

.legal p {
  font-size: 0.98rem;
  color: var(--charcoal);
  line-height: 1.6;
  margin-bottom: 0.85rem;
}

.legal ul,
.legal ol {
  margin: 0 0 1rem 1.25rem;
  color: var(--charcoal);
}

.legal li {
  font-size: 0.98rem;
  line-height: 1.55;
  margin-bottom: 0.4rem;
}

.legal strong,
.legal b {
  text-transform: none;
  font-weight: 650;
}

.legal a {
  color: var(--charcoal);
  text-decoration: underline;
  text-underline-offset: 2px;
}

.legal a:hover {
  color: var(--green-hover);
}

.legal-nav-back {
  font-size: 0.9rem;
  font-weight: 500;
  color: var(--muted);
  text-decoration: none;
}

.legal-nav-back:hover {
  color: var(--charcoal);
}

.footer-links {
  display: flex;
  flex-wrap: wrap;
  gap: 0.85rem 1.15rem;
  align-items: center;
}

.footer-links a {
  font-size: 0.85rem;
  color: var(--muted);
  text-decoration: none;
  transition: color 150ms ease;
}

.footer-links a:hover {
  color: var(--charcoal);
}

.footer-brand {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 0.75rem 1.25rem;
}